Category Archives: Advice

Effectiveness of LinkedIn Direct Ads

Published: July 28, 2010
Another little advertising experiment this week – LinkedIn Direct Ads. It seems like the perfect advertising solution: the ability to highly target users in certain business sectors, in companies of a particular size, in specified geographical areas. We have had LinkedIn’s Direct Ads running for a couple of days now so it’s a little too [...]
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Legal Update: Website Requirements

Published: January 25, 2007
From the business link website: The Companies Act 1985 already requires the company’s name to appear clearly in all its business letters, cheques and other documents. And, from 1 January 2007, a company’s name should also appear clearly on all its websites. Also, the company’s business letters, order forms and websites have to include fuller [...]
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Latest news and updates from Ideal Websites 2007

Published: January 3, 2007
Happy New Year from Ideal Websites! Ideal Websites wishes everyone the best success in the year ahead and would like to take this opportunity to inform you of our new services for 2007. 2007 is tipped to be another year of ground breaking advances in web technology with more and more businesses moving their systems [...]
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The importance of accessibility

Published: December 5, 2006
The BBC News website has recently released a number of articles outlining the sheer volume of websites that do not meet even the most basic accessibility standards. Ninety seven percent of websites in a recent Nomensa survey did not provide even minimum levels of accessibility. With it now a legal requirement for eCommerce websites to [...]
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Does your company actually need a website?

Published: December 1, 2006
According to a recent report from TalkTalk Business – Yes it does! The report showed that although most UK adults believed in supporting local businesses they are not likely to purchase products or services from small/medium businesses without an adequate online presence. The report goes on to say that eight out of ten consumers use [...]
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